Because of spam, I personally moderate all comments left on my blog. However, because of health issues, I will not be able to do so in the future.

If you have a personal question about LI or any related topic you can send me an email at I will try to respond.

Otherwise, this blog is now a legacy site, meaning that I am not updating it any longer. The basic information about LI is still sound. However, product information and weblinks may be out of date.

In addition, my old website, Planet Lactose, has been taken down because of the age of the information. Unfortunately, that means links to the site on this blog will no longer work.

For quick offline reference, you can purchase Planet Lactose: The Best of the Blog as an ebook on or Almost 100,000 words on LI, allergies, milk products, milk-free products, and the genetics of intolerance, along with large helpings of the weirdness that is the Net.

Monday, July 21, 2008

The Enlightened Gourmet

Another entry in the lactose-free ice cream industry is The Enlightened Gourmet.

The Enlightened Gourmet, Inc., is the
creator of Absolutely Free® Gourmet Ice Cream; an ice cream novelty with the taste and texture of Premium Ice Cream and Free of Fat, Cholesterol, Lactose and with No Added Sugar. Unlike other products marketed as "healthy" alternatives that trade fat for calories, calories for taste, and taste for texture, Absolutely Free® Gourmet Ice Cream is presently the only frozen ice cream novelty that has great taste and texture, and is free of fat, cholesterol, and has no added sugar. Absolutely Free® is also free of lactose and the Company calculated it to be only "1 Point" based on information published by Weight Watchers International.

Although they badly need to hire a copywriter with basic proficiently in English (hey, guys, I'm available), apparently the company is thriving. Yes, they've put out a press release.
The Enlightened Gourmet, Inc.
(OTC Bulletin Board: ENLG) ... is pleased to announce the successful implementation of its program to increase the public's awareness and sales of its flagship products in the New York City market, as a result of a distribution agreement that the Company entered into earlier this year with one of the largest ice cream distributors in the New York Metro market. This distributor presently distributes various national and regional ice cream brands to over 6,000 retail locations throughout the New York Metro area.

They make ice cream sandwiches, bars, and cups in single-serve and in supermarket packs.

The products contain both skim milk and whey so they are absolutely not dairy-free. They are aimed at the lactose-intolerant market, although I didn't see anywhere on the web site exactly how they remove the lactose from their products.

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